Tag: Customer Relationship Management

The Relationship Existing between Social Media Usage and Customer Relationship Management for MSMEs in Anambra State

Udeogu Arinze Christian & Prof. Promise Chika Oparah DOI: 10.5281/zenodo.15696201 SSR Journal of Artificial Intelligence (SSRJAI) This study examined the relationship between social media usage and customer relationship management (CRM) among micro, small, and medium enterprises (MSMEs) in Anambra State, Read More …