Tag: Competitiveness

Analysis of the Socio-Economic Factors Enhancing Competition and Competitiveness in the Tourism Industry in Kenya

Dr. Michael Steven Juma, DBA, MBA, Pauline Awino Owino, & Johnson Olatunde Olaniyan Ph.D DOI: 10.5281/zenodo.17039418 SSR Journal of Economics, Business and Management (SSRJEBM) This research pursues a twofold objective: (1) to identify uniquely differentiated tourism marketing products that have Read More …