Okokon B. Attih DOI: 10.5281/zenodo.21319985 SSR Journal of Economics, Business and Management (SSRJEBM) This study examine the effect of affiliate marketing on buying behaviour of products online among students of Faculty of Management Sciences, Akwa Ibom State University, Nigeria. The Read More …
Tag: Trust
The Influence of Explainable AI (XAI) and Smart Contracts on Consumer Trust and Acceptance of Decentralised Escrow Services
Esther Chidalu ONYEKACHI DOI: 10.5281/zenodo.18739721 SSR Journal of Artificial Intelligence (SSRJAI) Poor market penetration and consumer skepticism are the hindrances to the radical transformation of the financial services sector by decentralised finance (DeFi) and Smart Contracts (SCs). This is largely Read More …
Workplace Surveillance and Employee Autonomy in Modern Complex Organizations: A Study of South-South Nigeria
Lawretta Adaobi Onyekwere & Barinem Wisdom Girigiri DOI: 10.5281/zenodo.16837479 The study, anchored in the Sociotechnical Systems Theory, adopted a descriptive survey research design to examine the relationship between workplace surveillance and employee autonomy in modern complex organizations across South-South Nigeria. Read More …
